11 practical points to better understand, guide and build or enhance your brand

2017-08-23T20:19:33+00:00

I’ve had the good fortune to consult with and position a number of companies, big and small, about the authenticity, impact and trust of their brands. I’ve learned that a company’s long-term success is inextricably attached to its brand—the way it’s perceived, valued and experienced in the minds of consumers, and specifically a Company’s target market publics. [...]